The Coronavirus pandemic has forced many businesses – in both retail and hospitality – to change the way they usually do things. One of the most effective changes that businesses have made is introducing click and collect and takeaway services.
As we prepare to open up our businesses once again, these services will continue to play a huge role – especially while customer capacity within commercial and hospitality venues remains restricted.
Implementing a Takeaway Service
Implementing a takeaway service to compliment your hospitality business has never been so important. Luckily, with the rise of a myriad of delivery apps, it has also never been easier! Whether you just want to offer pick-up takeaways or a delivery service – there will be an option to suit you.
Simplify your menu
While setting up a takeaway service for your hospitality business, it will be important to consider what you will realistically be able to prepare – especially once the added pressure of re-opening to in-house customers returns.
Offering a simplified menu for takeaway customers will help you to stay in control, while still being able to turn over additional revenue. Consider meals that can be prepared relatively quickly and will be easy to transport. A good point of sale system will allow you to remove some menu items or create a simpler menu for takeaway customers.
Reach existing and new customers
When setting up a new takeaway service, ensuring that your customers – both old and new – know about it is key. Using an email subscription service to reach your existing customers will help you to get the word out about your options.
You should also take full advantage of your social media accounts when preparing to launch takeaways! Make separate announcements on all of your social channels to reach as many people as possible. Offering a new discount on first takeaway orders will also help to attract new customers – customers that will hopefully keep coming back!
The Benefits of offering Click & Collect
Similarly to hospitality businesses offering takeaway services throughout various local and national lockdowns, click & collect has become something of a saving grace for some non-essential retail businesses throughout the pandemic. It is likely that this service will also be helpful for retailers on the way out of the latest lockdown.
Implementing Click & Collect
Adding a click & collect option for your business has never been easy. For example, our click & collect module allows customers to collect orders from any store listed on the system. You can choose to use your own e-commerce offering or a third-party product such as Magento or WooCommerce.
We’re looking forward to being with you every step of the way as your business is once again free to reach its full potential. For help and support, don’t hesitate to contact us – we’re here to help!