Posts Tagged: Retail Champion

The ultimate guide to setting price and position for greater profit by The Retail Champion

Understanding where your retail business is positioned in the marketplace and what prices you should charge can be quite a daunting task. Clare Rayner, The Retail Champion, has written 3 really great articles that form an ultimate guide to positioning your business and how to set your prices. Positioning image by Brian Talbot In her article “Price, Promotions and Positioning…” Clare talks about 4 key areas that determine your business’ position. The core principal is that each area can be either an “up ... Read more