Posts Tagged: Ikea

Ikea is positioned to dominate consumer electronics

You may think that moving into consumer electronics would be a huge change in direction for the giant furnishing retailer but really it’s a logical next step. By now we’re all used to the retail experience of many consumer electronic stores. From Apple’s sleek tables of iPads, iPhones and iMacs to the aisles of Currys’ TVs, Laptops, Cameras and white goods. These stores display individual products in category groups but AT&T say they’ve got it all wrong. Is this the 'new' mantra for ... Read more