Posts Tagged: Advertising

Christmas adverts: When do they start? (with videos)

2014's Christmas adverts start this weekend! Here are the list of retailer's and their advert start date that we know about. (more…) Read more

Dare to be different? Amazing shopping bag designs your customers will love.

It doesn’t take market research or online surveys to know that reusable shopping bags are becoming more popular as people want to do their bit for the environment. However, most supermarkets and shops play it safe when designing their bags so here are creative, and sometimes outrageous, designs for shopping bags that we’ve collected for inspiration. Do you dare to be different? Keep the bag clean Just before we get onto the inspiration for new bag designs it’s worth noting that the University of Arizona ... Read more

Mobile Marketing in the Retail Industry

In 2013 the use of mobile devices by shoppers to purchase items and compare prices filled many headlines however analysts predict that this trend will only grow in 2014. As such integrating a mobile marketing strategy into your business is important. Smart retailers will: Analyse existing mobile data capture new mobile data understand customer mobile behaviours predict customer interaction encourage loyalty and brand engagement by Dynmark. Explore more infographics like this one on the web's largest information design community - Visually.   Read more

Second Screen Advertising

Did you know that with an EPoS system it’s possible to display advertisements on screen that faces your customers? Have you thought about getting paid by your supplier to advertise their products/services on your EPoS system? This is known as second screen advertising and is a great way of showing your customers what special offers you have whilst they are queuing up waiting to be served. This could lead to an increase in impulse buys ultimately leading to a more sales and an ... Read more