After the horsemeat scandal of the past 6 months I don’t think it comes as a surprise to anyone that consumer trust in big chain supermarkets is crumbling. This is evident by the boom it’s brought to farm shops as consumers are returning to the safety of the local butcher.
The question now stands if this will be an on-going trend or can the supermarkets regain trust?
For the sake of independent family butchers and the boost to local economy let’s hope not. Now is a golden opportunity for farm shops and butchers to seize command of the situation and re-educate the general consumer to the quality of local produce…
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